From June 17, to July 21, 2013 the founders of Pedelec Adventures, Susanne Brüsch and Ondra Veltrusky, crossed the Nordic countryside of Iceland to show what’s possible on the sporty speed-pedelecs, eflow. A brand that has already made a name for itself in the US but that’s new in Europe. For this journey the outdoor fans have joined forces with Uwe Schlemender and Andreas Gutmann to support them with an escort vehicle, logistics and the opportunity to document the tour in a film….
Short film: “Iceland Challenge – eflow through ice and fire” (8:17 mins + credits + outtakes)
» Expedition report: 4000 Kilometers Hardness Test
Why the Tour
We all love nature, cycling, and challenges!
Iceland Challenge makes another dream come true since we founded the Pedelec Adventures project and after having crossed Morocco and Mongolia on electric bikes.
In → Morocco in 2011 the challenge was to cross the Atlas mountains and Sahara desert on speed-pedelecs and to cover distances of up to 175 km per day while pulling solar trailers that generated most of the energy we needed to recharge the batteries.
In → Mongolia in 2012 we crossed wide steppe and mountainous areas in a completely self-sufficient way, creating new challenges such as logistics and finding a light-weight solar charging infrastructure that would be rigid enough to master cross-country riding.
In Iceland we faced the elements while crossing spectacular countryside that has been shaped by fire and ice, by wind and rain, by endless days in summer and endless nights in winter.
Even in summer time it remained a challenge when in Germany, our friends were chilling in the sun while we were chilly in Nordic 5-15 degrees Celsius. But in the end any stormy and rainy day was worth the unique adventure that no one else has embarked on before on electric bikes. From the very beginning it was this desire to do something extraordinary that has driven us to do these adventures and share our experiences.
By sharing our stories, amazing images and videos, we want to show what’s possible on electric bikes off the beaten track. It won’t inspire everyone to do this same kind of journey, of course. No need. Just allow it to make you want to experience the pedelec feel. And yes, we are also driven by the desire to leave our footprints on the path that leads the world towards sustainable mobility.
We have chosen the eflow speed-pedelecs because we believe that they can easily withstand such a challenge even though they are not especially made for crazy projects like this. We see them as almost all purpose bikes for young-at-heart folks who like a sporty ride through nature or urban surroundings.
And because we believe that among an ever increasing variety of pedelecs, eflow bikes deserve the attention of the media and consumers.